E-commerce growth in the region is rising by 31% per year, and Colombia shining bright to the eyes of international merchants.
The country's official currency is the Colombian Peso.
Colombians are Internet users.
Largest GDP in Latin America.
Get the best data and insights about this new addressable market, and discover the opportunities for global companies.
With connected consumers looking for international products, e-commerce is gaining more and more strength in the country. Today, more than 30 million Colombians are connected to the Internet and 76% of them have made at least one online purchase.
Colombia has promoted a series of incentives for the digital transformation of companies, and most of them choose to hire technology services from outside the country.
Given the lack of payment alternatives and good local options, Colombians have become accustomed to buying imported products. Today, the biggest segments of Colombian e-commerce are tourism, fashion, and technology.
Our Spanish-speaking customer services team helps your customers enjoy a better payment experience.
Forecast to become one of the three most innovative economies by 2025, Colombia's SaaS market is booming; and the country is today the 3rd largest fintech ecosystem in Latin America, with an average growth of 61% from last year.
Offer Colombian customers different online payment options and increase your sales in the country.
This payment service is trusted by over 85% of the Colombian population. With Via Baloto voucher you are offering your customer the possibility to pay in cash at over 10,000 stores across the country.
Learn more about Via Baloto
The preferred alternative payment solution in Colombia. Pagos Seguros en Línea allows your customers to realize debits directly from their bank accounts, without needing a credit card.
Learn more about PSE