Unlock the opportunities that Central America offers for your business

Central America is full of opportunities to generate new business

It is a great moment for innovative companies to localize their businesses and grow in Central America. Position yourself as pioneers and scale your businesses in an emerging region.

• Costa Rica enjoys over 92% cell-phone penetration, a high level of educational attainment (99% literacy rate), and a tradition of political stability.

• Guatemalan online consumers rely more on international website (58%) than on national websites (20%).

• Panama is above the region's average in terms of smartphone users: 67% of the population, vs 62% in Latin America. The biggest difference in online commerce in Panama compared to the rest of the region, is the high share of cross-border online commerce, as 87.3% of online consumers make their purchases on international websites.

• In 2020, 33 million card transactions were made in international e-commerce in the Dominican Republic

• In October 2019, the government of El Salvador passed its first “Electronic Commerce Law”, demonstrating the country's support for fintech and other online commerce activities.