White Paper
Efecty - Cash Payment in Colombia
Efecty increases e-commerce sales by offering customers a secure, comfortable, and very usual payment method.

You will find out about
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Payments landscape in Colombia.
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How Efecty works.
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Benefits of offering this Efecty as a payment method.
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Consumer behavior and market trends.

Cash payments are still extremely popular in Colombia
Even though credit card usage has been growing in Colombia, a big part of the country still relies on cash payments, especially considering the accessibility of this method. It’s your opportunity to increase your customer base in Colombia.